BROCK PURDY
Reframing Mr. Irrelevant™.
Since 1976, the name Mr. Irrelevant™ labeled a player who had little chance for NFL success.
In recent years, that perception changed. “Mr. Irrelevants™” rose to prove the doubters wrong. Some even made it to the Super Bowl.
In 1994, Marty Moore was drafted last in the league by the New England Patriots — and played in the 1996 season Super Bowl.
In 2009, Ryan Succop was drafted last in the league by the Kansas City Chiefs — and was the starting kicker for the Super Bowl–winning 2020 Tampa Bay Buccaneers.
And most famously in 2022, draft pick #262 – quarterback Brock Purdy – led the San Francisco 49ers to the Super Bowl and became a household name.
Suddenly, being named Mr. Irrelevant™ wasn’t an insult. It was a badge of honor. A symbol of grit, belief, and rising from the shadows.
Our reframing and vision for Mr. Irrelevant™ extends far beyond football or even sports. We view Mr. Irrelevant™ as an expression that represents anyone who’s ever felt underestimated, doubted or challenged — which is all of us.
So let’s celebrate us. We’re on a mission to build a community that educates, motivates, and shares stories of people who didn’t quit when others told them to…in any aspect of life.