The name Mr. Irrelevant was first coined in 1976 to describe the final pick in the NFL Draft. For decades, it was a label that implied someone who didn’t matter. But in recent years, that changed — as more and more “Mr. Irrelevants” rose to prove the doubters wrong.

In 1994, Marty Moore was drafted last by the New England Patriots — and went on to play in the 1996 season Super Bowl against the Green Bay Packers. In 2009, Ryan Succop was drafted by the Kansas City Chiefs — and later became the starting kicker for the Super Bowl–winning 2020 Tampa Bay Buccaneers.

And most famously, in 2022, pick #262, Brock Purdy, led the San Francisco 49ers to the Super Bowl and became a household name.

Suddenly, Mr. Irrelevant wasn’t an insult. It was a badge of honor. A symbol of grit, belief, and rising from the shadows.

That moment sparked a movement.

Mr. Irrelevant® is now a multi-platform brand that represents anyone who’s ever felt underestimated — which is all of us.

We’re building a community to educate, motivate, and share stories of people who didn’t quit when others told them to. Stories like:

The last pick who became an NFL Pro Bowl quarterback.
The bullied singer who stunned the world on live TV.
The teenage peasant girl who led an army and changed history.

From trailblazers to late bloomers, dreamers to disrupters — we celebrate the overlooked who became unstoppable.

Whether it’s through our #1 bestselling book, 50 Irrelevants Who Rocked the World, our bi-weekly newsletter and podcast, or future film and media projects — Mr. Irrelevant® is here to remind you: 

You don’t need permission to matter.
You just need the courage to keep going.